For the first couple months we were in Chile, I thought disfruta was Spanish for fruit. You see it on posters and billboards everywhere, so I just figured these were people who loved their fresh produce. I now know disfruta means “enjoy,” so it makes more sense how often it featured in ads for restaurants, concerts, and festivals.
I was right about one thing, though. Chileans love their produce, and for good reason. This stuff is top notch. Many locals and expats have told me La Vega Central is the best place to get the freshest fruits and vegetables for the best prices in Santiago. I heard about the market even before we moved here, but the recommendation almost always came with a disclaimer: Hold on to your bag because the crowds are insane!
Shopping mobs + insecurity about haggling in Spanish = anxiety. So as much as I wanted to get my hands on those big juicy strawberries, I chose instead to buy the overpriced underripe fruit at the supermarket.
Finally, my Spanish-speaking friend Sarah and her Chilean friend Ariel invited me along to explore the market. Although some stalls were closed for Monday’s Columbus Day holiday, there was still plenty of mouth-watering produce for the picking. Best of all, we didn’t encounter the nightmarish crowds of weekend lore.
Right off the bat, I saw an old man selling pumpkin on the sidewalk and felt myself drawn to the bright orange glowing in the sunlight. I snapped a photo, and he promptly barked at me, so I apologized and bought some pumpkin. (Back home, I roasted it with some other chopped veggies and ate them over couscous with goat cheese. Yum!)
Ariel taught me how to ask first before taking photos, which allowed me to connect a bit with the vendors. Puedo sacarta una foto, por favor? Everyone responded with a kind smile, and some even posed.
I found my precious strawberries and bought a whole kilo for less than $2. It’s not customary to haggle here, Ariel explained.
I also bought these beautiful little potatoes, which Ariel had never seen. We found out they were from Peru. (Tony cooked the potatoes for me, and I’m sad to say they tasted pretty much like soil and had a strange gag-inducing texture.)
Sarah found celery almost as tall as she is.
Pretending to choose tomatoes.
There was so much more than just fruit and veggies. At one point, a vendor walked past us pushing a trolley towering with toilet paper while I stood next to drums of cat food and dog food, waiting for Ariel to sample almonds at a nut shop. I saw ladies selecting fresh fish from a tray of crushed ice next to a stall hawking spices and tea. Refrigerated meat cases held every cut of every animal you could imagine. Some tiny shops were bursting with a little bit of everything, including the ubiquitous cats.
But the same stall had a creepy display of naked Barbies and baby dolls. I asked Ariel about it, and he said, “I have no idea!” I was relieved to hear it wasn’t a cultural thing.
Sure it was a holiday and less crowded than usual, but we were all impressed by the cleanliness of the market. Even the public restroom was pleasant with TP, running water, and soap.
Now that I understand the lay of the land, speak a few useful Spanish phrases, know to pay the posted prices, and realize the power of a smile, I feel less intimidated about shopping at La Vega. It’s still much more intense and time-consuming than a trip to my local supermarket, but it is worth an occasional visit.